The commercial is about the Oreo a chocolate sandwich cookie, its a sandwich cookie with two chocolate wafers with a sweet cream filling in between. It a thirty second TV commercial. It values the relationship of the family being together.
The story of this
commercial is about a mother watches her husband, daughter and son sitting in
different places in their house and do their own stuff. She notice that they
are together in their home but there’s no bond happening. While preparing for a
snack, she looks to her family and think an idea that can bring her family
together and happy. So she decided to open a pack of Oreo’s. She put it on a
plate and brings it to the center of their living room table and her husband, daughter
and son are excited to go to the to where they mother and their snack is
located and carried them together. They eat the Oreo with smile in their face.
Also, the song use in this commercial unfolds what they want to convey to the viewer.
It’s all about being together.
The strategy use in this commercial is attacking the family oriented people in the Philippines which is very commendable because we all know that family is very important all the people. what also good in this video is that the song they use is very related on what message what they want to convey in the mind of people. The lyrics of the song is "All at home but really all alone. So let’s see what we can be, together you and me. So much better you see. We’re better together. Always better together. So much better you see. OREO, better together.”
The message of this commercial is that its not a way of having family quality time if they are all busy doing their own stuff. One family member need to think an action so that they have their quality time together. This what the Oreo product want to convey, that there are things that can put the family together like having their favorite snack and eat together. After watching this commercial, it open my mind that their are things that are happy to do with your love ones.
Reference: https://www.youtube.com/watch?v=vJwrQfyFqKM